Use this swipe file to plan, write, and optimize content faster. Every prompt has variables you can replace (like {PRODUCT} or {KEYWORD}) and is tuned for ecommerce sites, including Shopify-based stores.
- How to use: Paste a prompt → replace variables → ask for concise, structured output (tables, bullets, JSON).
- Pro tip: Give 1–2 examples from your site so the model learns your tone and format.
Strategy & Research Prompts
1) Featured Snippet Targeting
Create concise, definition-style answers that win Position 0.
Act as an SEO editor. For the query "{KEYWORD}", draft a 40–55 word answer that could win a featured snippet. Include a bolded definition, 1 plain-language example, and a short follow-up CTA linking to "{TARGET_URL}". 2) SEO Competitor Analysis
Break down ranking patterns you can replicate or beat.
Analyze the top 10 results for "{KEYWORD}". Summarize page type, content length, headings, entities, internal/external links, and common subtopics. Output a table with gaps we can exploit. 3) Topical Authority Map
Plan pillar pages and clusters that make you the go-to resource.
Create a topical map for "{TOPIC}". Include 1 pillar page with 6–10 supporting articles. For each support piece, give a working title, primary intent, 5 subheadings, and suggested internal links to the pillar. 4) Search Intent Mapping
Match content to the buyer’s journey.
Group these keywords by intent (Informational, Navigational, Commercial Investigation, Transactional): {KEYWORDS_LIST}. For each group, suggest ideal page type, CTA, and internal links. 5) Keyword Research (High-Value, Low-Comp)
Find ideas you can realistically rank for.
Generate 20 long-tail keyword ideas for "{PRODUCT_CATEGORY}" with commercial intent. Include searcher problem, suggested angle, and a working H1. Mark opportunities for "Near-Top 5" targeting. Content & On-Page Prompts
6) SEO Content Briefs
Hand writers a complete outline—no back-and-forth.
Build a content brief for "{KEYWORD}" targeting {COUNTRY}. Include title options, H2/H3s, questions to answer, entities to mention, internal links, and a meta title (60c) + meta description (155c). 7) Blog Post Optimization
Upgrade existing posts to win more clicks.
Audit the URL "{TARGET_URL}" for "{KEYWORD}". Suggest improvements to headings, intro hook, entity coverage, internal links, and snippet-friendly answers. Return a diff-style checklist. 8) Content Repurposing
Turn one asset into many.
Repurpose this post: {POST_TEXT}. Create: (1) LinkedIn thread, (2) email to subscribers, (3) product page cross-link paragraph, (4) 60-sec video script. 9) Meta Data Optimization
Titles and descriptions that earn the click.
Write 5 SEO titles (<=60c) and 5 meta descriptions (<=155c) for "{TARGET_URL}" focused on "{KEYWORD}". Use emotional but credible language. Avoid clickbait. 10) Internal Linking Strategy
Build topical authority and pass PageRank where it matters.
Suggest 10 internal links for "{TARGET_URL}". Include anchor text variations, source pages, and 1–2 lines of context for each link. 11) Entity-Optimized Article Creator
Write content that aligns with how search engines understand topics.
Draft a 1,200-word article for "{KEYWORD}". Include required entities, concise definitions, a comparison table, and a snippet-ready summary at the top. 12) Programmatic SEO Template
Scale predictable page patterns safely.
Create a reusable template for "{KEYWORD_FRAMEWORK}" pages. Provide field list (title, intro, specs), H2/H3 skeleton, internal link slots, and JSON-LD blocks we can fill dynamically. Local & Off-Page Prompts
13) Local SEO Strategy
Rank in specific cities or regions.
Build a local SEO plan for "{CITY/REGION}" targeting "{SERVICE/PRODUCT}". List location pages to create, local citations, GMB categories, and review prompts. 14) Backlink Outreach Emails
Personalized, polite, and to the point.
Write 3 outreach emails to request a link from "{SITE_TYPE}" to "{TARGET_URL}". Include unique value and a relevant resource to reference. Keep each <=120 words. 15) Press-Ready Product Pitch
Win mentions that drive authority.
Draft a press pitch for our new "{PRODUCT}" launch. Include news-worthy angle, 3 bullet talking points, a quote from the founder, and a clean CTA. Measurement, Planning & Seasonal
16) SEO KPI Tracking Plan
Measure what moves the business.
List the top 10 SEO KPIs for an ecommerce brand selling "{PRODUCT_CATEGORY}". Explain how to calculate each, ideal targets, and review cadence. 17) FAQ Schema Creation
Earn more SERP real estate with structured answers.
Create 5 FAQ Q&As for "{KEYWORD}". Return valid JSON-LD (FAQPage) and plain text versions for the page. 18) Content Promotion Plan
Don’t publish and pray—distribute.
Create a 7-day distribution plan for this article "{TITLE}". Include email, socials, partners, communities, and 2 repurpose ideas. 19) Seasonal SEO Planning
Be early to every peak.
What SEO content should we publish each quarter for "{PRODUCT_CATEGORY}"? Map topics to seasonal demand and list internal links to refresh. 20) Ranking on LLMs (AI Overviews)
Make your content easy for AI to cite.
Optimize "{TARGET_URL}" so LLMs can summarize it accurately. Add clear definitions, short bullet answers, authoritative sources, and a concise "How it works" section. 10 Bonus Prompts That Actually Work
21) Full Site SEO Audit
Act as an expert SEO. Audit "{DOMAIN}". Prioritize issues across technical, content gaps, internal links, and UX. Return a 30/60/90-day plan. 22) Total Addressable Search Market (TASM)
Define the search market for "{PRODUCT/SERVICE}". Group by TOFU/MOFU/BOFU with estimated opportunity and page types. 23) Reverse-Engineer SERP Winners
Analyze the top 5 results for "{KEYWORD}". Explain why they rank and what we must do to beat them. Give a prioritized checklist. 24) BOFU Content Finder
List 15 bottom-of-funnel topics for "{PRODUCT}" that signal purchase intent. Include suggested CTAs and objections to address. 25) Untapped Demand
Find 10 overlooked queries for "{AUDIENCE}" buying "{PRODUCT}". Prefer problem-based wording and zero-volume gems. 26) Content Gap Analysis
Compare our site "{DOMAIN}" to "{COMPETITOR}". Identify topics they cover that we don't. Suggest pages to create and where to link them. 27) Blog Outline Reverse Engineering
From the SERP for "{KEYWORD}", synthesize a superior outline that covers intent fully and adds unique angles. 28) Persona Creation for SEO
Create 3 buyer personas for "{INDUSTRY}" including goals, pains, objections, and keywords they use at each stage. 29) Internal Link Opportunities at Scale
From this list of URLs {URL_LIST}, propose 20 high-value internal links with anchor options and why each helps. 30) Post-Publish Improvement Loop
Design a 30-day optimization loop for new articles: day-by-day checks, thresholds for updates, and signals to add links or expand sections.